Geographically and culturally we are central/southern Europe. Rest of Balkans often gives us and Slovenia crap for being "too Western".
I think the main reason we get branded as eastern Europeans is because of the "Russian" accent.
Croatia was always popular tourist destination, but has now become one of the hotspots for tourism in Europe, as all other places have become overrun by non-Whites.
When I say eastern Europe in this context, I basically mean all post-communism countries, people who know very well what these fuckers are trying to do.