TLDR; He is going after big-tech.
Archive: https://archive.today/WpKXY
From the post:
>From a farm in Franklin, he's had greater success in posting X/Twitter videos exposing the DEI programs of top firms and getting their conservative customers to stop spending until executives scrap them.
So far, Ford, Harley-Davidson, John Deere, Tractor Supply, Molson Coors, Caterpillar, and Brown-Forman, which makes Jack Daniel's, have all folded. Starbuck lauds his '100 percent success rate.'
TLDR; He is going after big-tech.
Archive: https://archive.today/WpKXY
From the post:
>>From a farm in Franklin, he's had greater success in posting X/Twitter videos exposing the DEI programs of top firms and getting their conservative customers to stop spending until executives scrap them.
So far, Ford, Harley-Davidson, John Deere, Tractor Supply, Molson Coors, Caterpillar, and Brown-Forman, which makes Jack Daniel's, have all folded. Starbuck lauds his '100 percent success rate.'