This is interesting commentary. I believe the phrase artificial intelligence is a strategic euphemism. It's meant to give you an impression. Now, for reasons I don't have time to get into, this phenomenon of man seeing 'intelligence' in computer is itself a form of psychology - very deep psychology that projects the self-image onto art. In this paradigm movement called AI, we are seeing the wedding of art and technology. It's worth noting that at the true 'stepping points' in evolution, an intelligent organism's art and technology become the same thing. This is because computers represent man's self-projection of how he understands his own mind; computers are the result of one way of seeing our own minds - namely, in strictly cognitive terms. Modern cognitive science and computer programming are based on one way of viewing mind. Note the way that as we have entered the digital age, the nature of digital itself has fed back onto man and influenced all of his speech and cultural representations of himself. On an older and perennial way of seeing mind (not a physicalist paradigm), it is properly impossible for a computer to be intelligent. Intelligence in this regard is something transcendent and extended, not just in a single organ. Another way of putting it is that something like a body and a brain are necessary but not sufficient for intelligence. More exactly, this is what's called the *intellect*. On such a view, a computer is just techne; it cannot possess an intellect, although a machine can behave mindedly and show the hallmarks of intelligent *behaviors*. Intelligence is really just a metric for being able to perform a specific task or small set of tasks; it's purely the result of human beings' interpretations that said task is meant to indicate such and such properties (spatial reasoning, verbal reasoning, fluid....etc.). IQ measures competency at a set of tasks and one's ability to perform them correctly and quickly. What does that sound like? Yes, it's a purely cognitive way of viewing mind. Is it true that the components of the IQ test measure the 'attributes' we think they do? Perhaps, but this analysis becomes 'intelligence' because it is statistically connected with a certain success parameter for individuals (like income at age 40, or something). Can this be useful? Sure it can, because it's a *functional* approach. There is nothing here by way of identifying the 'substance' of mind; we're just concerned with what it can do. With Musk's 'music chip', however, we're assuming that the experience of hearing music in one's head is also a purely cognitive task. It's one thing to view the OUTPUT of human mind in a cognitive framework, and another entirely to assume that one can INPUT data into that mind (via the brain) in a totally digital way and reproduce the experience of music. The functional way of looking at mental output (like in IQ testing) isn't concerned with what's ACTUALLY happening in the mind/brain, just what it does. Musk's claims assume that he, on the other hand, understands mind and consciousness. Computers can be said to bear intelligence only on a functionalist view, where intelligence is just what something does when it is performing a specific, measured task. The possibility that computers could have awareness of self, desires and intentions is an entirely different question - my personal answer is: no, they cannot. Troubling as it is, however, we may reach a point that the cognitive and learning power of machines is so advanced that it becomes impossible to tell that they are not fully 'conscious' things (an idea explored in *Bladerunner* which is extremely relevant, unlike a lot of sci-fi). I believe the use of language like 'artificial intelligence' has been an intentional euphemism to give the masses the impression that we are moving a particular direction, to see themselves in a certain kind of way (like a computer), and this also embeds a certain subconscious understanding that, if we are all forms of computer, then we are going to be replaced, and our replacements are coming. It is a remarkably anti-human phase we have entered, and it is showing in almost every conceivable way, in every part of culture.