From what I heard they doubled down even after the loss too.
More about . Also the source of the great quotes below.
Gillette CEO Gary Coombe who told Marketing Week the #MeToo ad campaign had cost the company money but was a "price worth paying."
LaFeldt ( P&G spokeswoman) said the film's impact would be felt "beyond the numbers," claiming, "This includes the many stories we hear about the film being used in school classrooms, universities, churches and youth clubs to start a conversation with young people about masculinity and gender in modern society."
Except your job is to make money for P&G and their shareholders, not lead a SJW crusade.
Idiots!
Better than raping what u grow.
Can John Ringo take this one?
They were already planning the write-down.
This was just the excuse. There's more to the story.
$8 billion? That doesn't sound real. Source?
Gillette CEO Gary Coombe said he does not regret his company's controversial marketing campaign targeted at the #MeToo movement even though the company has taken an $8 billion hit.
Goddamn
(post is archived)