I feel that way about adidas. I have a huge collection of adidas I use strictly for gym wear. I'm not rich by any means. I just shop at outlet store so already 50% off + 20% military discount + 15% employee discount from a friend. I have never paid more than 20 for a pair of shoes and shorts/compression pants I usually get for 5 bucks. It's too late for me to start collecting a different brand though.