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Source. (foodandwine.com)

What remains to be seen is whether this name chance, like so many stunts these days, will stick. Either way don’t forget to give that Weenie/Frank Whistle a quick toot in honor of Carl Mayer. Without him, we might not have this Frankmobile at all.

[Source.](https://www.foodandwine.com/oscar-mayer-wienermobile-name-change-frankmobile-7499287) > What remains to be seen is whether this name chance, like so many stunts these days, will stick. Either way don’t forget to give that Weenie/Frank Whistle a quick toot in honor of Carl Mayer. Without him, we might not have this Frankmobile at all.

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The Wienermobile is a beloved American icon that has been sparking smiles and driving craveability for our iconic delicious wieners for nearly 100 years

Yea, it's time to turn success into failure. Bud Light did it spectacularly. You'll have a hard time destroying your company as quickly. But consider naming it the Dylanmobile. Frank is too white.