The sad part is that all the controversy is giving them a buzz in the fashion world. No one that finds this advert repulsive was ever going to buy this brand in the first place. In a world flushed with abundant consumer goods, artificial scarcity and exclusivity are used to market redundant goods. I'm certain that Balenciaga's target demographic is actually enthusiastic about this.
The sad part is that all the controversy is giving them a buzz in the fashion world. No one that finds this advert repulsive was ever going to buy this brand in the first place. In a world flushed with abundant consumer goods, artificial scarcity and exclusivity are used to market redundant goods. I'm certain that Balenciaga's target demographic is actually enthusiastic about this.
Shame and ridicule the influencers. Their only vulnerability is their ego.
Shame and ridicule the influencers. Their only vulnerability is their ego.
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