Actually he isn't. NO ONE is ever doing anything for profit, this isn't a thing in human behaviour. EVERYONE is always pursuing profit in the pursuit external requirements. The scam artist calls it happiness, economists call it supply and demand, it doesn't matter. What Rogan is literally doing is looking at a mechanism and applying a label to a moving part that makes no sense. Profit / loss is merely the total energy gain or loss of any discrete system. It's just a machine. Rogan is making the claim that some people that enter this machine do it for the sake of the machine. There is simply no evidence for this. The scam artist is correct. Everyone that enters the machine does it ALWAYS for net energy gain (pleasure) and you cannot put a value judgement on whether or not some people stay in the machine for more time or less are right or wrong. The scam artist is right. Rogan is a communist.