HTC is still in business, but the company has shifted its primary focus from mainstream smartphones to virtual reality (VR) technology and niche markets.
Key details about where the company stands:
Virtual Reality: The core of HTC's business is now its Vive division, which develops and sells high-end VR headsets and enterprise metaverse platforms.
Smartphones: While the company still occasionally releases a phone, they are no longer a major player in the global mobile market. Their recent devices are primarily mid-range and budget offerings marketed in select regions (like Asia and Europe) rather than the US.
The "Pixel" Legacy: HTC largely sold its smartphone design and engineering division to Google in 2017.
The team that once created legendary HTC phones lives on designing the Google Pixel lineup.
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> HTC is still in business, but the company has shifted its primary focus from mainstream smartphones to virtual reality (VR) technology and niche markets.
> Key details about where the company stands:
> Virtual Reality: The core of HTC's business is now its Vive division, which develops and sells high-end VR headsets and enterprise metaverse platforms.
> Smartphones: While the company still occasionally releases a phone, they are no longer a major player in the global mobile market. Their recent devices are primarily mid-range and budget offerings marketed in select regions (like Asia and Europe) rather than the US.
> The "Pixel" Legacy: HTC largely sold its smartphone design and engineering division to Google in 2017.
> The team that once created legendary HTC phones lives on designing the Google Pixel lineup.