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Marketing is about getting you to support the lifestyle depicted in their advertising and promoted by their brand ambassadors. So drinking their beer is an affirmation of your support and wish to engage in that behavior.

Marketing is about getting you to support the lifestyle depicted in their advertising and promoted by their brand ambassadors. So drinking their beer is an affirmation of your support and wish to engage in that behavior.

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[–] • 2 pts

I agree drinking is a waste...but like anything moderation is fine. Drinking a glass of wine once a week with dinner is actually beneficial. Getting shitty on hard alcohol is basically poisoning yourself. Beer makes you fat and lazy....