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Marketing is about getting you to support the lifestyle depicted in their advertising and promoted by their brand ambassadors. So drinking their beer is an affirmation of your support and wish to engage in that behavior.

Marketing is about getting you to support the lifestyle depicted in their advertising and promoted by their brand ambassadors. So drinking their beer is an affirmation of your support and wish to engage in that behavior.

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[–] • 1 pt

I don't drink budweiser because its trash. Same goes for all of the other cheap light beers.