If they were horrified they'd *act* horrified. They'll say "oh my gosh that's just so horrible" and five minutes later be "isn't Desmond just so amazing?" They are, in the words of Yuri Bezmenov, de-moralized. A man cannot expect an appeal to morals to work on those without them. They stimulate themselves with satanic media, and their only true concern is getting their next fix, no matter what empty words spill from their mouths.