Burger King is pushing "impossible" (veggie) burgers so that they can replace their burger flippers with robots and not have to worry about accidental food poisoning of undercooked meat.

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I think it has more to do with the cost of "meat" (which we know is already heavily adulterated from being 100% beef) and labor.

Also when fast food is fully automated the corporations will no longer have any need for franchise owners. They will simply install a McTerminal "food" ATM.

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