I can't help that you are the way you are; your OP was meh but by now you should be embarrassed. You play like you think you're king dick of shit hill, but I don't think that's true. I think you're insecure and that you're baffled why your humor is never understood quite the way you think it should be. You can see it in your meme attempt. You can see it in how you tried to explain the way it's meant to be approached in order to shine a light on your esoteric cleverness; all the while failing to understanding that good memes don't require a walkthrough... You can see it in the puerile way you repeated the word lard, as if gleeful you'd caught me in what you considered a critical misstep. You can see it after I've corrected you, how you double down on a position that could only be called obtuse if one's mother was being kind. Yes, the literal read would be Meme Fat or as I prefer, Meme Fatty, because you never know - I think you might just be a husky fucker. Regardless, in much the same way you have proven yourself too inept to grasp that your own meme failed to respect the antagonistic nature of the choice presented by the buttons - you have also failed to grasp that just as the term "Meme Lord" is a term of respect shown to those who possess unique wit, mastery of evocative imagery that deliver hard truths, or one who possesses and correctly utilizes the dankest of memes - the term "Meme Lard" was offered as a reflection of the success of your own attempt. It is meant to be read as an insult, mocking your inherent inability to grasp the medium you are attempting to wield. Beyond the unavoidable pun, it is meant to evoke imagery a dumpy fat kid, a loser or perhaps a poser; someone who tries too hard and just keeps missing the point; much like you've done in the comments here. If you honestly believe your effete claim of pretention, enjoy it, secure in the knowledge that you sure showed me. Otherwise... you. stupid. motherfucker. Realize that the truth of the matter is that you made a shit meme and that rather than choosing to respond with antagonist impotence as a smokescreen for your fucked up understanding of memetics - that in the future you need to dig down and try to understand what the meme template is itself trying to convey OR - better yet - that you should spend more time trying to find an image that can deliver your message in a memorable, shocking, funny, or unique way. I'm sure you'll deliver one last limp-wristed retort. Though it will no doubt be quite the zinger, I've given you more time than the interaction is worth. Later Chuckles.