They pushed the line too far.

If you don't like it, create your own beer. Oh wait, you have bud light now , so really you just don't have your demographic customers buying your product. Sounds like a "you" problem.

This is the most successful demolition of an American staple yet. I cannot think of a greater marketing "failure" (assuming it's actually an unforseen failure) in the history of man.

So much spin in this one I had to read it upside down

Voting with your money is the most democratic thing anyone can do.