Isn't it obvious? It's a marketing campaign to attract "heavy use" repeat customers. A fatty conducting basic hygiene will need a larger volume of body care products than a healthy person. Simple as that. From the article... >>To follow up on its lecture on toxic masculinity that aired a few months ago, Gillette tweeted a picture of an “unapologetic” obese woman presumably in the market to buy their Venus products. Strange, their “be the best a man can be” wokeness extravaganza featured gratuitous amount of scantily clad heteronormatively hot young women, which makes me believe that the toiletries makers are more manipulative than we give them credit for. Nailed it. It has nothing to do with any sort of PC message or a company being more accepting of something. It's about selling a product and attracting and keeping customers. Preferably fat customers.