There's more to this than being woke. It seems hard to believe the marketing departments of these too big to exist corporations can do this over and over especially after the backlash of Bud Light. Rather, there must be a quid pro quo going on we're not aware of.
Since I'm a certified conspiracy theorist, I'm guessing the top executives of these corporations are WEF members and are conspiring to destroy the economy faster than the Fed can by itself. There must be a backroom deal where they are being told they will be saved if they destroy their brands.
It's all about ESG and the Fed. ESG scores mean if you promote this shit you get infinity low or no interest rate loans for your business. Ultra low or no interest loans are an insane business advantage, allowing the company to operate on loans effectively forever. Additionally, those corpos that push the kike agenda get bailed out (continuously) by the Fed in the form of stock buys via printed kike "money".
This is why Disney for instance can lose billions of dollars on wokeshit no one actually wants, and keep making it without their shareholders suing the pants off them for fiduciary negligence. Without both of these things, their stocks would tank as they kept losing money on wokeshit. With it, their stock remains high and ever-climbing so they are considered by shareholders to be doing a "good job".
This is why "get woke go broke" is only somewhat effective in certain critical mass situations like Bud Light. Which ultimately mainly impacts that sub-brand alone, not any of the other brands AB InBev owns, because boomers are too dull to realize Stell Artois and other shit beer is made by the same company.
DEI beIng driven into them by hedgefunders like Blackrock. The higher their DEI, the better their "bonus" and access to loans. Poor DEI score, no bonuses, no loans.
There 100% is. Typically it’s being driven by companies like (((blackrock))) who manage trillions* and push ESG and DIE policies on the companies they are primary shareholders in. They threaten to remove board members if they don’t, and threaten to yank the stock. They’re essentially blackmailing companies to give Christian Americans and our culture the finger.
Mars, who owns skittles brand, is different. As far as I can tell, they’re still privately owned? I looked last night and couldn’t find anything…it was weird. I’ll do more poking today.
*Lots of weird shit here. They were essentially given trillions of taxpayer money to “save the economy” after the 2008 crash. Now they’re using it to fuck us over.
Yes, I also checked. Mars seems to be private. However, they still can be subjected to extortion by financing and bad press.
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