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[–] • 2 pts (edited )

Since Bud Light is now a beer for queers, its maximum market share is 2%. More likely it will settle down to about 0.5% because even queers like to drink good beer.

why did these marketers fail to invite new consumers without alienating the core base of the firm's largest brand?

Because they may have been extorted by Schwab or DEI scores. They didn't understand who their main consumers were. A major fuck up by management. Don Draper would never have made this mistake.

[–] • 2 pts

They knew exactly who their main sonsumers were. The marketing whoore iirc even acknowledged who the 'traditional customer base' were, but stated she wanted to challenge and change the future of their buying demographic.

[–] [deleted] • 1 pt

Don Draper would never have made this mistake.

Don sucked titties not dick.

[–] • 1 pt

>Bud Light is now a beer for queers

Troon juice!

[–] • 2 pts (edited )

Their plan backfired so badly when they severed ties with the tranny community, they banned them too. So now it's not the hyper majority of non LGBTQASJW people boycotting them, it's also the hyper minority LGBTQASJW people as well.

Talk about the most stupid woke marketing plan in a long time.

[–] • 2 pts

What about all the other brands Anheuser-Busch markets. Butt lite might have dropped, but wouldn't surprise me if sales of many of their other brands have risen ?.

[–] • 1 pt

Risen? I stopped drinking stella. Busch does not have that many brands. Beer is one of the most diverse sectors. Even if those people switched to a random beer it would not likely be a busch brand. But most people boycotting are going to make sure not to.

[–] • 0 pt (edited )

Busch does not have that many brands.

Anheuser-Busch contributed over 40 different beers and malt liquors to the Anheuser-Busch InBev lineup: Budweiser Family • Budweiser (World Beer Cup Bronze Medal, 1996) • Bud Light • Budweiser Select • Budweiser American Ale (available October 2008) • Bud Dry • Bud Ice • Bud Ice Light • Budweiser Brewmaster's Private Reserve • Bud Light Lime • Budweiser & Clamato Chelada • Bud Light & Clamato Chelada • Bud Extra Michelob Family • Michelob • Michelob Light (World Beer Cup Bronze Medal, 2006) • Michelob Honey Lager • Michelob AmberBock (World Beer Cup Bronze Medal, 1998) • Michelob Golden Draft • Michelob Golden Draft Light • Michelob Bavarian Wheat • Michelob Porter • Michelob Pale Ale • Michelob Dunkel Weisse (available Late 2008) Ultra Family • Michelob Ultra (World Beer Cup Bronze Medal, 2004) • Michelob Ultra Amber (World Beer Cup Silver Medal, 2006) • Michelob Ultra Lime Cactus • Michelob Ultra Pomegranate Raspberry • Michelob Ultra Tuscan Orange Grapefruit Busch Family • Busch • Busch Light • Busch Ice The Natural Family • Natural Light • Natural Ice Specialty Beers • Bud Extra • Bare Knuckle Stout • Anheuser World Lager (discontinued) • ZiegenBock • Ascent 54 (Colorado only) • Redbridge (gluten-free) • Rolling Rock • Landshark Lager • Shock Top (Formerly Spring Heat Spiced Wheat) • Skipjack Amber Lager (Mid Atlantic Only) • Wild Blue Seasonal Beers • Sun Dog (New in 2008) (spring) • Beach Bum Blonde Ale (summer) • Jack's Pumpkin Spice Ale (fall) • Winter's Bourbon Cask Ale (winter) Non-alcohol • O'Doul's (World Beer Cup Gold Medal, 2006) • O'Doul's Amber (4 World Beer Cup Medals) • Busch NA • Budweiser NA (Saudi Arabian Market) • Budweiser NA Green Apple (Saudi Arabian Market) Energy Drinks • 180 Blue • 180 Sport Drink(discontinued) • 180 Energy • 180 Red • 180 Blue Low Calorie • 180 Sugar Free Specialty Organic Beers • Stone Mill Pale Ale • Wild Hop Lager Specialty Malt Beverages • Bacardi Silver • Peels (discontinued) • Tequiza • Tilt Spirits and Spirits Distribution Alliances • Jekyll & Hyde • Bluecoat Vodka • Cape North • Hammer and Sickle Vodka • Ku Soju • Margarittaville Tequila • Purus Organic Wheat Vodka • Vermont Spirits Malt Liquors • Hurricane Malt Liquor • Hurricane Ice • King Cobra (World Beer Cup Silver Medal, 2004) Minority ownership brands • Red Hook Brewing • Widmer Bros. Brewing Craft Distribution Alliances • Goose Island Beer Co. • Kona Brewing Co. • Ray Hill American Pilsner • Starr Hill Brewing • Fordham Brewing • Dominion Brewing Importation and distribution for these international beers in the U.S.: • Harbin Lager • Tiger Beer • Kirin • Bass Ale • Boddingtons • Beck's • Hoegaarden • Leffe • Stella Artois • Löwenbräu • Tennent's Ale • Budvar Czechvar Specialty beverage distribution deals: • Borba Skin Balance Water • Monster Energy Drink • Lost Energy • Rumba Energy • Icelandic Glacial Spring Water

EDIT Brands Owned - Budweiser The Michelob brands Natural Light and Natty Daddy Cass Castle Corona Harbin Estrella Jalisco Aguila Beck’s Stella Artois Jupiler Kona Leffe Landshark Lager Modelo Presidente Hoegaarden Labatt Hurricane Rolling Rock Skol Johnny Appleseed Shock Top Quilmes

Other brands that partner with Anheuser-Busch include:

10 Barrel Brewing Appalachian Mountain Blue Point Breckenridge Brewery Cisco Brewers Devils Backbone Elysian Four Peaks Golden Road Goose Island Karbach Brewing Omission Balanced Brewing Platform Beer Company Red Hook Square Mile Cider Company Veza Sur Brewing Nirture Cider Wicked Weed Brewing Widmer Brothers Brewing Wynwood Brewing Hi Ball Energy Babe Nutrl Cutwater Spirits Ritas

[–] • 0 pt

Energy Drinks Spirits Malt liquor

Might as well list their branded murchandise too. This is such a jew thing to do.

Compare all of that, as disingenuous as it is, to all the available beer and it isn't a drop in the bucket. Go to a bar and 90% of that list is not available, but most of what is available is not on that list.

[–] • 1 pt

Blackrock will personally pay all the jewish executives and the shareholders can fuck themselves all they care

[–] • 0 pt

It's fine. The boycott is isolated to the parts of the country that drink bud light.

[–] [deleted] • 1 pt

At least we know where the faggots and pedophiles live now.