![[src + arch inside] Anheuser-Busch CEO FINALLY disavows Dylan Mulvaney Bud Light partnership and says 'it was not a campaign' after firm sent letter to retailers blaming an outside ad agency for approving it 'without management awareness' as sales crash 26% [1495x1052]](https://pic8.co/sh/AKE3Ry.jpg){kind=link}
The headline is wrong. The company disavowed nothing. It simply expressed regret about "misinformation spreading on social media" and regrets the "controversy." No one has been fired and the Bud Light video is still up on Dylan Mulvaney's Instagram page: https://www.instagram.com/dylanmulvaney/
The headline is wrong. The company disavowed nothing. It simply expressed regret about "misinformation spreading on social media" and regrets the "controversy." No one has been fired and the Bud Light video is still up on Dylan Mulvaney's Instagram page: https://www.instagram.com/dylanmulvaney/
Yeah it's obvious gas-lighting to get people back.
Yeah it's obvious gas-lighting to get people back.
The Bud Light brand has a real dilemma: Disavowal is heresy to the woke religion, but if they don't disavow, then the non-woke crowd won't return.
I'm interested to see how this turns out.
The Bud Light brand has a real dilemma: Disavowal is heresy to the woke religion, but if they don't disavow, then the non-woke crowd won't return.
I'm interested to see how this turns out.
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