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The price of a bag of coconut-cashew granola at Whole Foods jumped last year from $5.99 to $6.69. Why that happened defies simple explanation.

Their granola maker, Wildway Foods, said the cost of making the cereal hasn’t gone up that much, and that it isn’t pocketing more profit. It jacked up the price, it said, in large part to offset fees that piled up from a little-known link in the supply chain: grocery distributors. There were charges for processing grocery promotions, others for potential spoilage and still more related to alleged shipping glitches. . .

Source (wsj.com)

>The price of a bag of coconut-cashew granola at Whole Foods jumped last year from $5.99 to $6.69. Why that happened defies simple explanation. >Their granola maker, Wildway Foods, said the cost of making the cereal hasn’t gone up that much, and that it isn’t pocketing more profit. It jacked up the price, it said, in large part to offset fees that piled up from a little-known link in the supply chain: grocery distributors. There were charges for processing grocery promotions, others for potential spoilage and still more related to alleged shipping glitches. . . [Source](https://www.wsj.com/business/retail/food-inflation-mysterious-fees-distributors-ed17bb45)
[–] 0 pt

hasn’t gone up that much

but...

to offset fees that piled up from a little-known link in the supply chain: grocery distributors

Last time I checked, logistics is part of the cost of manufacturing the product. This is just (arguably, justified) blameshifting.