>Either that or create your own niche and do something few other people can do. I think the important thing is have a niche and ***be able to connect with the customer.*** Understand their business, opportunities, and challenges as well as be competent at what you do. If you do those things, you can be acceptably good and be successful. Better if you are the expert, always, but successful enterprises are not necessarily the best in their field. There are plenty of examples of this. Rather than crime, I think a private investigator specializing in political influence may be a good business opportunity also. It's crime adjacent.