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Archive: https://archive.today/KgEa4

From the post:

>Mandatory evacuations have been ordered in Estes Park due to an active incident on Friday evening, according to officials. At around 9 p.m., mandatory evacuations were issued for the area of 1701 N. Lake Ave., according to the town of Estes Park. Residents tell FOX31 that a fire occured at Expedition Lodge, as they see heavy smoke coming from the lodge. Photos provided by Kevin McClure show fire crews on the scene.

Archive: https://archive.today/KgEa4 From the post: >>Mandatory evacuations have been ordered in Estes Park due to an active incident on Friday evening, according to officials. At around 9 p.m., mandatory evacuations were issued for the area of 1701 N. Lake Ave., according to the town of Estes Park. Residents tell FOX31 that a fire occured at Expedition Lodge, as they see heavy smoke coming from the lodge. Photos provided by Kevin McClure show fire crews on the scene.
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[–] • 1 pt (edited )

Active incident. I so hate that kind of useless corporate speak.

Address the situation at hand simply and precisely. Just say fire.

"Active" is only precise for a limited time span but it sounds so much more professional and dramatic.

The wording adds almost no value. Active incident: I stubbed my toe. Which part of the sentence can be ditched without losing anything important?

[–] • 1 pt

Its purpose is to be "scary clicpbait for the masses" so they can sell advertising clicks.