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581

Wonder why it took them 45 years to get "offended"?

>The Cherokee Nation wants Jeep to stop using the tribe’s name on its SUVs. Jeep has been selling its Cherokee brand models for about 45 years.

>The automaker says its vehicle names have been carefully chosen over the years to celebrate Native American people for their nobility, prowess and pride. But the principal chief of the Cherokee Nation says having their name plastered on the side of a car does not honor them, even if it comes from a well-intended place.

Wonder why it took them 45 years to get "offended"? >>The Cherokee Nation wants Jeep to stop using the tribe’s name on its SUVs. Jeep has been selling its Cherokee brand models for about 45 years. >>The automaker says its vehicle names have been carefully chosen over the years to celebrate Native American people for their nobility, prowess and pride. But the principal chief of the Cherokee Nation says having their name plastered on the side of a car does not honor them, even if it comes from a well-intended place.

(post is archived)

[–] 6 pts

It was actually the media who stirred this up. Here's more of the story from CNBC.

>“I think we’re in a day and age in this country where it’s time for both corporations and team sports to retire the use of Native American names, images and mascots from their products, team jerseys and sports in general,” Chuck Hoskin Jr., principal chief of the Cherokee Nation, said in a statement. “I’m sure this comes from a place that is well-intended, but it does not honor us by having our name plastered on the side of a car.”

>Hoskin’s statement was originally sent to Car and Driver in response to an inquiry about whether the tribe condoned Jeep using the Cherokee name on the vehicles. Julie Hubbard, a spokeswoman for the Cherokee Nation, said Hoskin also told Jeep, which is now a part of Stellantis, that he does not condone the use of the Cherokee name during a phone call last month with at least one company official.

https://www.cnbc.com/2021/02/22/chief-of-cherokee-nation-wants-jeep-to-stop-using-tribes-name-on-suvs.html

[–] 0 pt

(((Media)))