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BlueCruise is Ford's marquee automated driving assist technology, which enables hands-free driving on some highways. Unlike some automakers, Ford doesn't tout this system as autonomous or "self-driving," and instructs drivers to keep their eyes on the road. The vehicle also enforces this with driver monitoring that deactivates the program if the driver is suspected of becoming distracted. BlueCruise is widely held to be one of the most capable such systems available to U.S. consumers, alongside General Motors' comparable Super Cruise—though GM's system is usable in more places.
This crash is significant because it's the first to involve a hands-free driving assist available to the public, rather than a driverless vehicle like GM's Cruise AVs, or a less capable hands-on system like Tesla's. BlueCruise's implication also highlights the failure of Ford's other passive safety technologies, such as Co-Pilot360, which features forward collision warning, automated emergency braking, and "evasive steering assist" that can aid a driver in swerving around an obstacle.
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Archive (archive.today)
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BlueCruise is Ford's marquee automated driving assist technology, which enables hands-free driving on some highways. Unlike some automakers, Ford doesn't tout this system as autonomous or "self-driving," and instructs drivers to keep their eyes on the road. The vehicle also enforces this with driver monitoring that deactivates the program if the driver is suspected of becoming distracted. BlueCruise is widely held to be one of the most capable such systems available to U.S. consumers, alongside General Motors' comparable Super Cruise—though GM's system is usable in more places.
>This crash is significant because it's the first to involve a hands-free driving assist available to the public, rather than a driverless vehicle like GM's Cruise AVs, or a less capable hands-on system like Tesla's. BlueCruise's implication also highlights the failure of Ford's other passive safety technologies, such as Co-Pilot360, which features forward collision warning, automated emergency braking, and "evasive steering assist" that can aid a driver in swerving around an obstacle.
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[Archive](https://archive.today/CpyUN)
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