By any means necessary. The radicals they recruit believe the store owner will eventually become a comrade or they don’t care what happens to him, they just want change. I’m sure there’s ngo “plants” that know more and are higher up but that vast majority are clowns. I’ve seen them slowly get radicalized and then they disappear into a whole different world and you don’t see them again. Know idea if they hang out at only antifa places or with fellow members but it’s always odd and cult like.