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Google's ad for the Olympics shows a child using AI to "write" a fan letter to her favorite athlete, prompting enough backlash for the ad to be pulled from future broadcasts of the event.

Not only is AI coming for human creativity, the "Dear Sydney" ad suggests—but it won't even leave space for the charming imperfections of a child's fan letter to an athlete. Instead, AI will provide the template, just as it will likely provide the template for the athlete's response, leading to a nightmare scenario in which huge swathes of human communication have the "human" part stripped right out.

Google's ad for the Olympics shows a child using AI to "write" a fan letter to her favorite athlete, prompting enough backlash for the ad to be pulled from future broadcasts of the event. >Not only is AI coming for human creativity, the "Dear Sydney" ad suggests—but it won't even leave space for the charming imperfections of a child's fan letter to an athlete. Instead, AI will provide the template, just as it will likely provide the template for the athlete's response, leading to a nightmare scenario in which huge swathes of human communication have the "human" part stripped right out.

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